Monday, May 25, 2020
John Locke And The Civil War - 1177 Words
Michael Gilmore Mrs. Sauter World History 15 December 2014 People over People John Adams once said, ââ¬Å"Fear is the foundation of most governments.â⬠Thomas Hobbes, John Locke, and Karl Marx all grew up in a time of war and witnessed the same events that caused them to create their idea of government. Hobbes learned that people are naturally wicked, Locke learned that people all had natural rights. Karl Marx thought that the social order did not matter. All of them concluded that their governmental plan was the most reliable form of governing. They all had great ideas for government, but John Lockeââ¬â¢s ideas would best fit todayââ¬â¢s societies, and would best fit in with Adamââ¬â¢s Smithââ¬â¢s ideas. Thomas Hobbes was an enlightened thinker who lived in the 17th century and through the upheaval that was the English Civil War. While observing the Civil War, Hobbes concluded that people are ââ¬Å"naturally cruel, greedy, and selfishâ⬠(Ellis 183). Hobbes argued that a strict government was the only way to control people because, without it, they would fight, steal, and oppress each other. He said the only way to keep the people at bay was to have them obey strict laws. His favored government was an absolute monarchy because it ââ¬Å"could impose order and compel obedienceâ⬠(Ellis 183). In an absolute monarchy, the citizens give up all of their rights in order to be protected by their leader. Thomas Hobbesââ¬â¢ Leviathan explained his ideas for society. It was greatly influenced by theShow MoreRelatedJohn Locke And His Ideas Of Rebellion During The English Civil War2071 Words à |à 9 PagesJohn Locke was an English writer, and his writings were based on the events that took place during the Glorious Revolution in England in 1689, when the people of England overthrew King James II. John Locke was interestingly enough, brought up in a loyalist and Evangelical family. He was born to a very wealthy family, and received much prestige in Oxford for his connections to the higher ups. Locke presented his ideas of rebellion during the English civil war which took place in the mid-1600s, inRead MoreJohn Locke and Thomas Hobbes Essay1077 Words à |à 5 PagesJohn Locke and Thomas Hobbes both believe that men are equal in the state of nature, but their individual opinions about equality lead them to propose fundamentally different methods of proper civil governance. Locke argu es that the correct form of civil government should be concerned with the common good of the people, and defend the citizenryââ¬â¢s rights to life, health, liberty, and personal possessions. Hobbes argues that the proper form of civil government must have an overarching ruler governingRead MoreThomas Hobbes And John Locke1426 Words à |à 6 Pagesin its history, ultimately serving to influence some of the most phenomenal political philosophers in Europe --Thomas Hobbes, and John Locke. England was in constant unrest, choosing new forms of government almost on a whim in desperate attempts to restore order in the Country. The English Civil War in 1642 etched a legacy of dread in the people of England, and the war only appeared more disastrous and fruitless when it became apparent the new Puritanical regime was just as irresponsible as the previousRead MoreThomas Hobbes And The Enlightenment878 Words à |à 4 PagesEnglishman born in 1588, is one of the Enlightenment thinkers. Hob bes wrote The Leviathan, published in 1651, observing the violence and behavior of people near the end of the English Civil War. He believed that monarchy is the best government. John Locke, another Enlightenment thinker, is an Englishman born in 1632. Locke wrote Two Treatises of Government, published in 11689,expressing his opinions on the ââ¬Å"state of natureâ⬠and types of government. He, on the other hand, believed that democracy is theRead MoreJohn Locke : An Influential Philosopher845 Words à |à 4 PagesJohn Locke was perhaps one of the most influential political philosophers of the modern period. In the Second Treatise of Government, John Locke discusses the move from a state of nature and perfect freedom to a then governed society in which authority is given to a legislative and executive power. His major ideas included liberalism and capitalism, state of nature, state of war and the desire to protect oneââ¬â¢s property. In his Second Treatise on Government Locke focusââ¬â¢ on liberalism capitalismRead MoreThe Enlightenment Theory Of John Locke1627 Words à |à 7 PagesEnlightenment theory philosophies of John Locke offered a future that could drastically change government, economic and social ideals. Thomas Jefferson borrowed liberally from the enlightenment theory from John Locke, specifically focusing on Locks theories of the equality of men, natural rights, and that people should have a say on how the government treated people. Jefferson created a draft document created a bold experiment, America. The enlightenment philosophy of John Locke theorized that that men wereRead MoreThe State Of Nature And Government1315 Words à |à 6 PagesState of Natureâ⬠are two subject that Hobbes and Locke both discuss in their book. The enlightenment period was a time of Learning, new inventions, new theories, and new government. Two prominent figures that became known during the enlightenment were Th omas Hobbes (1588-1674) and John Locke (1632-1704). These enlightenment authors represent two different side of the political spectrum; Locke represents the right wing with his book ââ¬Å"Second Treatise on Civil Governmentâ⬠and ââ¬Å"A Letter Concerning Tolerationâ⬠Read MoreJohn Locke And Edmund Burke s Political Rebellion929 Words à |à 4 PagesBoth John Locke and Edmund Burke support political rebellion under specific circumstances. What differentiates these two political theorists in their discussions of revolution? Please make reference to both Second Treatise of Government and Reflections on the Revolution in France when answering this question. Cite the texts and be specific. Many philosophers and theorists have spoken on the value, or lack thereof, of revolution. In Second Treatise of Government, John Locke builds the concept ofRead MoreThomas Hobbes And John Locke1348 Words à |à 6 Pagesthe notion of human nature, based on their own beliefs and experiences. Two of these renowned English thinkers, Thomas Hobbes and John Locke, embodied the rising movement of using reason to make judgments on government, society, and the role of the king. Despite approaching the question of human nature with similar foundations, The State of Equality, Hobbes and Locke develop entirely opposing arguments, reflected in their position supporting and opposing an absolute monarch, respectively. Many ofRead MoreHobbes and Locke: Comparing and Contrasting Political Philosophies1738 Words à |à 7 Pagespolitical philosophies of Thomas Hobbes and John Locke Thomas Hobbes and John Locke are comparable in their basic political ideologies about man and their rights in the state of nature before they enter a civil society. Their political ideas are very much similar in that regard. The resemblance between Hobbes and Lockeââ¬â¢s philosophies are based on a few characteristics of the state of nature and the state of man. Firstly, in the state of nature both Hobbes and Locke agree that all men are created equal
Thursday, May 14, 2020
Marketing Plan For Coca Cola Essay - 912 Words
Coca Cola has a diverse mixture of products in their portfolio, which includes carbonated soft drinks, juice drinks, water beverages, liquid flavor enhances, sports drinks, teas, coffee drinks, low and no calorie drinks, caffeine free drinks, gluten free drinks, and low sodium drinks (Coca-Cola, 2015). Moreover, their product list consists of 20 different brands, which include: Coke, Fanta, Sprite, Vitaminwater, Powerade, Minute Maid, Simply, and Fuze to name a few. (Schaefer, 2016). Uniquely, Coke has name recognition for many of its brands, if not all. Further, they have built a rapport with retailers, which is to their advantage whenever they want to bring a new product to market. Clearly, their brand name and relationship with retailers will help them when they introduce their new milk, like Coke s Fairlife, and another beverage category they are dabbling in (DeCarlo, 2016). As mentioned, Coca-Cola owns or licenses and markets more than 500 nonalcoholic beverage brands, primarily sparkling beverages but also a range of still beverages (Reuters, 2016). Further, these products are available to consumers throughout the world through its network of company-owned or controlled bottling and distribution operations, as well as independent bottling partners, distributors, wholesalers and retailers (Reuters, 2016). Coincidentally, Coke markets, manufactures, and sells beverage concentrates, sometimes referred to as beverage bases, and syrups, including fountain syrupsShow MoreRelatedCoca-Cola: Marketing Plan1634 Words à |à 7 PagesCoca-Cola: Marketing Plan Introduction [pic] The Coca-Cola Company was originally established in 1886 by Dr. John Styth Pemberton, since then the company has developed into one of the largest companies in the world and accomplishing more than they could ever imagine such as becoming the worlds number one manufacturer of soft drinks, operating worldwide in over 200 countries, having over a billion cans of Coca-Cola consumed everyday worldwide, to become the first company to both produce and useRead MoreMarketing Plan For Coca Cola1590 Words à |à 7 PagesExecutive Summary Evio is the new product by Coca-Cola, which maintains the good taste of diet coke, and meanwhile, provides great energy for the consumers. Especially, Evio contains much less calories and sugar than diet coke. The new product is especially targeted at young consumers aged 25-40, who pursues a healthy and energetic lifestyle. Evio will be offered in several key markets like the US, Australia and China. In the recent years, the major cause for Coca-Colaââ¬â¢s market decline was that people payRead Morecoca cola marketing plan2976 Words à |à 12 Pagesï » ¿ Marketing Plan: Coca-Cola By group 2: Andy S.N Bima P.B. Gendhis I.B. Narita S. Marketing Plan Outline I. Paper Outline 2 II. Executive Summary 3 III. Company Background 4 IV. Customer Analysis 6 V. SWOT analysis 8 VI. Competitor analysis 10 VII. Marketing Strategy 11 VIII. Conclusion 14 IX. Bibliography 15 I. Executive Summary The Coca Cola Company is categorized to be the most famous trade mark in theRead MoreCoca-Cola Marketing Plan2551 Words à |à 11 PagesThe Coca-Cola Company MKT300 October 8, 2008 A. Introduction The Coca-Cola Company is the worlds largest beverage company, operating in over 200 countries with a product line that includes over 2,800 diverse items.à The companys primary responsibility is to develop concentrates, beverage bases and syrups, which are sold to bottling companies that comprise the worlds largest beverage distribution system.à In addition to product development, the Coca-Cola Company is responsible for productRead MoreCoca-cola Marketing Plan4592 Words à |à 19 PagesKoch 1 Marketing Plan for Coca-Cola Company Coca-Cola Company Marketing Plan Daniel Koch Buena Vista University March 2013 Koch 2 Table of Contents Executive Summaryâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.3 Company Descriptionâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦...4 Industry Analysisâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦..6 Target Marketâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦...8 The Four Pââ¬â¢sâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦..11 Evaluation of Marketing Mixâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦....13 Works Citedâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Read MoreCoca Cola Marketing Plan3336 Words à |à 14 Pagesï » ¿Live Positively: COCA-COLA COMPANY MARKETING PLAN Coca-Cola Company Marketing Plan Bellevue University Marketing Essentials BUSC335-308H Table of Contents Page 3 Executive Summary 4-5 Mission Statement 6 Demographic Information 7 Target Market 8-9 Current Marketing Efforts 10- Competition 11-12 Internal and External Environments that affect the Corporation 13-15 New Strategies 16-17 Target Market 18 Read MoreMarketing Plan For Coca Cola1044 Words à |à 5 PagesMarketing Plan Introduction This paper will discuss marketing plan for Coca-Cola Company. The definition of marketing will be presented along with other elements. Specifically discussed will be the following: definition of marketing, introduction of product/service, situation analysis, marketing strategy, product/service overview, pricing strategy, distribution channels, integrated marketing communications, promotion mix strategy, message strategy, promotion tool #1, promotion tool #2, and promotionRead MoreMarketing Plan of Coca Cola6005 Words à |à 25 PagesCoca-Cola in Great Britain Live On The Coke Side of Life Table of Contents Introduction 3 PESTLE Analysis of the macro-environment 4 SWOT Analysis 5 BCG Matrix 6 SPICC 7 Suppliers 7 Publics 7 Intermediaries 7 Competition 8 Customers, consumers and markets 10 Soft Drinks Market 10 Table 1: Soft Drinks UK Market Segmentation 11 Market for smoothies 12 Table 2 : Forecast of UK retail sales of smoothies, 2001-11 13 Table 3 :Brand manufacturers sales of the smoothiesRead MoreCoca Cola Comprehensive Marketing Plan930 Words à |à 4 PagesRunning head: COCA-COLA COMPREHENSIVE MARKETING PLAN 1 COCA-COLA COMPREHENSIVE MARKETING PLAN 2 Coca-Cola Comprehensive Marketing Plan Hieu Le Columbia Southern University Coca-Cola Comprehensive Marketing Plan Industry Analysis Coca- Cola is a world largest soft drinks company, which holds approximate 62 percent of the market share. The firm owns most popular brands like Coke, Sprite, Dr. Pepper, and Fants. Additionally, Coca-Cola has added other exotic brands include Powerade and DasaniRead MoreCoca Cola Comprehensive Marketing Plan1134 Words à |à 5 PagesRunning head: COCA-COLA COMPREHENSIVE MARKETING PLAN 1 COCA-COLA COMPREHENSIVE MARKETING PLAN 5 Coca-Cola Comprehensive Marketing Plan Hieu Le Columbia Southern University Coca-Cola Comprehensive Marketing Plan Product pricing is the primary justification for value from a customer?s perspective (Perreault, Cannon McCarthy, 2015). Majority times consumers lack a knowledge of the total cost of product that launching into the market. However, those customers may understand
Wednesday, May 6, 2020
Case Analysis on Wal-Mart using the IE Matrix, SWOT...
Overview When Sam Walton founded the first Wal-Mart in 1962, the idea of bringing in a discount-shopping store into rural America was almost unheard of, except for the local five and dime stores. When Walton noticed that he had a lot of competition from regional discount chains, him and his wife Helen traveled the country to study other new retailing concepts, and were convinced that it was the wave of the future. With Waltons vision, Wal-Mart grew to be a multi-billion dollar, international company, operating about 4,600 stores around the world. Wal-Mart competes in many industries that include: 5331- Retail-Variety stores, 5411-Grocery stores, 5311-Department stores, 5812-Eating Places, 5399-Miscellaneous General Merchandise store,â⬠¦show more contentâ⬠¦These products are their main service. Their concern for public image is stated: We will continue to offer scholarships to deserving high-school graduates. Wal-Mart intends to make the future better. They want to see more high-school graduates go on to college and make something of themselves. By offering scholarships, it helps these graduates to pursue their dreams for a better future. The mission statement mentions technology in that: Consumers have been conveniently provided not only with the use of on-line shopping. On-line shopping is becoming the main way for a lot of people to do their shopping. Technology is making on-line shopping as easy as possible so people do not have to leave the privacy of their own homes and, in turn, they get to spend more time with their families. The mission statement aims at markets by saying: Wal-Mart is accomplished as a universal competitor. Wal-Mart has stores worldwide. They have conquered the international market. They are the number one retail-variety store in the world. The mission statement shows a concern for employees by saying: We are dedicated to recruiting, rewarding, and retaining employees of good moral standing. They want their employees to know that they actually have aShow MoreRelatedPG Strategic Plan8305 Words à |à 34 PagesEvaluation Matrix 8-13 Internal Forces Evaluation Matrix 13-18 Financial and Operational Analysis 18-21 Strategic Recommendations 21-31 The Grand Strategy Matrix 21-24 Internal-External Matrix 24-27 SWOT Matrix 27-28 Strategy Selections 29-31 Action Plan 31-32 Implementation Activities 31-32 Implementation Risks and Mitigation 32 Conclusion 33-34 Appendix A Strategic Assessment IFE Matrix i EFE Matrix ii DebtRead MoreClorox Case Analysis Essay5005 Words à |à 21 Pagesrun to ensure Clorox innovates products and takes advantage of growth trends outside of the domestic U.S. market. Implementing the ââ¬Å"Clorox Clarityâ⬠program will centralize resources to the eco office, allowing more efficient distribution and communication with Cloroxââ¬â¢s corporate office. More importantly, the eco office will implement a framework to foster knowledge sharing, information distribution and skills transfer from the three current green divisions - Burtââ¬â¢s Bees, Brita and Green Works - acrossRead MoreClorox, the Way Forward5000 Words à |à 20 Pagesrun to ensure Clorox innovates products and takes advantage of growth trends outside of the domestic U.S. market. Implementing the ââ¬Å"Clorox Clarityâ⬠program will centralize resources to the eco office, allowing more efficient distribution and communication with Cloroxââ¬â¢s corporate office. More importantly, the eco offic e will implement a framework to foster knowledge sharing, information distribution and skills transfer from the three current green divisions - Burtââ¬â¢s Bees, Brita and Green Works - acrossRead MoreStrategic Management and Lowe25663 Words à |à 103 Pages.................................. 1 III. SWOT Environment Analysis ............................................................................................. 2 Loweââ¬Å¸s SWOT Analysis.............................................................................................................. 2 Loweââ¬Å¸s SWOT Matrix ................................................................................................................. 2 Home Depotââ¬Å¸s SWOT Matrix .........................................Read MoreOption Evaluation ââ¬Å¡Ãâà ¬ Stakeholder Expectations7684 Words à |à 31 PagesStrategy, Analysis and Evaluation STRATEGIC RECOMMENDATIONS FOR WIMM BILL DANN Report prepared by: Georges A. Bouverat Reg. # 200556668 Kinsey Kenneth W. Gregson Reg. # 200563139 Kinsey Stephen Hopkinson Reg. # Kinsey Jennifer Quinton Reg. # Kinsey Robert Reynolds Reg. # Kinsey Anna C. Seidel Reg. # 200653802 Ledaig Executive Summary (300-400 words) From Workbook, pg 121: ââ¬Å"â⬠¦should be a short, high-level report in its own right, in which you should communicateRead MoreKraft Foods Case Study6400 Words à |à 26 Pages(Kraft Food Inc. 2010). Kraft Food Company was having more than 100,000 diverse employees all over the world. Currently, Kraft Food Company is a second largest food and beverage company in the world after Nestle. C. TYPE OF PRODUCTS Furthermore, according to Joel (2010), Kraft Food Company is popular with cheese and dairy, snack foods and confectionary, beverage and convenient foods. However, Kraft Food Company is basically focusing more on cheese and dairy products such as cottage cheese andRead MoreMarketing Management130471 Words à |à 522 Pagesat a profit and in a socially responsible manner. Marketing is not limited to business. Whenever you try to persuade somebody to do something you are engaging in marketing. Thus marketing has a broad societal meaning. In fact, the societal view is more truly descriptive of marketing today. Moreover, modern business marketing activities are to a large extent, a consequence of the societal view of marketing. The essence of marketing is a transaction, an exchange intended to satisfy human needs or wants
Tuesday, May 5, 2020
Positive Accounting Research â⬠Cause and Effect Free-Samples
Question: Discuss about the Positive Accounting Research. Answer: Introduction The topic of the review is Positive Accounting Research Cause and Effect Relationship. The review has been conducted of the article - Half a defense of Positive Accounting Research written by Paul V Dunmore. As the topic of the article defines the meaning as positive accounting research program can be viewed as half the scientific project. The main aim of the article is that to assess whether the positive accounting research can be considered as wider scientific project and whether it can help the large organizations to understand the cause and effect relationship of the human behavior. Thereafter research element has been focused along with the theoretical framework followed in the article. Then the limitations and the significance of article have been laid down and ending the concluding paragraph. Executive Summary The main aim of the author is to view the positive accounting research as the wider scientific project and as much broader than the concept of positive accounting research. The second major aim of the author is to ascertain how far this scientific project so undertaken will help the large organizations to understand the cause and effect relationship of the behavior of the personnel of the organizations. The author has used various theories and has found it very significant for the organizations. But due to some deficiencies the project cannot be said to be full and complete scientific project rather its a half scientific project. Questions Any type of research can be initiated and can be completed only when the question for research will be defined in clear and precise manner. In the article, the author has number of questions. The major questions are as follows: The positive accounting research is the wider scientific project and cannot be equated with the term of positive accounting theory. The positive accounting research so undertaken will whether help to the organizations in understanding the cause and effect relationship of human behavior. The behavior will be noticed only in case of the account settings like preparation of books of accounts, preparation of financial statements, etc (Christensen, 2016). Each of the three questions has gained its value from the very beginning. In the starting of the article, it has been apprised that the positive accounting research will help in understanding the cause and effect relationship rather than understanding the behavior only as defined by positive accounting. Thereafter all the other three questions are further supported by the Georgia theory, science basic imagines and the popper criteria. It has been flowed throughout the study without any lag including the description of various theories, their critical analysis and how far is the theory important for the research. Thus, the research question has and revolved throughout the study. Theoretical Structure The structure that the author has employed in his study is theoretical in total. At the very first he started from the basic theory of Georgia which states that: In the world of different group, no one is in total existence andIn case anyone do exists then that person will have no knowledge of that world andFurther in case that person who exists has knowledge of that then he or she will never be able to communicate other existing people of the fact (Williams,2012). Thereafter the structure was further developed stating that there is the scientific theory which is considered by every researcher before undertaking any research in any field: There is the world which consists of the different group of people or persons andIf any event happen in this world then the reason for the event is only because of the group present in the world andAny person can infer from the event so happened the number of observations andThe observations will only help the persons to understand the event but also the reasons and drawbacks of the same (Ghanbari,2016). After discussing these two theories and gaining the support for further research, the author has described the Kuhn Model which states that:Puzzles will be given to the members of the group andA person who will win will receive the reward andIts not for any intelligence work and the model applies only to Elite. The author further explains the popper theory of falsification of hypothesis and in order to better explaining the cause and effect relationship of human behavior the author has used the auditor and auditee relationship. Thus, this structure leads to basic research of the author. The Significance and Limitation In continuation of the theoretical framework, the author has received various limitations and the significance of the article. Some of the limitations have been accepted by the author in his article. First limitation is that he has himself after quoting the Kuhn model has accepted that the said theory will not be fit into the positive accounting research (Hauschild and Reimsbach, 2015). Second limitation that again he accepted is the non effective scientific project. The limitation has been accepted on the fact that the popper falsifications result is not found at par with the aim of the research. Due to this limitation the author has given the best qualities required for scientific research program. Despite of these limitations, the article has gained much significance and the same research has given the contribution to the field of accounting in various fields especially in understanding the auditor and auditee relationship. Through this significance the complex organizations have received many benefits from the research. Conclusion Through this article the authors main aim is to make the organization aware of the importance of understanding the human behavior of the employees of an organization and also observing and identifying the cause and effect relationship of the employees working in an organization. To make it possible, the author has viewed the positive accounting research as the scientific project as the science is the only subject which helps in understanding the cause and effect relationship of any event if any happens in the research area. Thereafter the theoretical framework has been developed and the significance and limitations have been expressed. Thus, to conclude the article has contributed more towards the organizations. References Christensen, H.B, (2016). Accounting information in financial contracting: The incomplete contract theory perspectiveJournal of Accounting Research,54, 399-424. Ghanbari, M., (2016), PAT (Positive Accounting Theory) and Natural Science available at https://www.irjabs.com/files_site/paperlist/r_2849_160224091446.pdf accessed on 14/04/2017.. Hauschild B and Reimsbach D, (2015), Testing vs Building accounting theory wth Experimental Research: Insights from management research, Journal of Behavioral Accounting and Finance, Vol.1, 83-89 Williams P, (2012), The Logic of Positive Accounting Research, Journal of Accounting Organizations and Society, Vol. 14, 5-9
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